Team
Agents scale the work. Trust in a transaction still runs through people. Our partners bring their own track record in capital raising and M&A, and direct access to owners, investors and family offices across DACH and Switzerland. Every mandate they bring in is executed on the full promerget.ai platform.
Founder & CEO
Founder & CEOpromerget GmbH
Johann Horch is not your typical M&A advisor. He built niiio finance group AG (now etops group AG) from a regional SaaS startup into a publicly traded, pan-European WealthTech platform — €2M to €32M revenue in four years, 10+ acquisitions in three years, 300+ employees, successful exit. Then he left the industry to see it clearly.
Partner
PartnerCapital Markets & M&A · promerget GmbH
Aladar began his career in Corporate Finance at Novartis, where he was involved in the USD 5.4 billion sale of the Animal Health division to Eli Lilly. At BlackRock, he focused on strategic M&A, FinTech innovation and business development. As interim CFO of Proxeus, he co-led a USD 25 million funding round. Since then, as founder, advisor, investor and board member, he has supported several seed and Series A financing rounds of his own and third-party ventures.
Roles as stated · figures from public announcements
Partners introduce owners of asset managers, private equity and venture investors, and entrepreneurs who are preparing a sale, an acquisition or a raise.
Every mandate runs through the promerget.ai process: ATLAS sources, NEXUS and CIPHER diligence, QUANTUM values, VECTOR matches buyers.
Johann Horch leads the negotiation. One mandate, one team, one fee structure. No hand-offs between firms.
Three vehicles
Mandates for a fee. Startup advisory at one end, the sale of the company at the other.
Deal size €10M–€250M · max. 5 mandates per year
Seed capital, own money, minority stakes. Charges no fees of any kind.
First cheque €50k–€250k · pre-seed and seed
Growth capital as a co-investor alongside a lead, with a long holding period.
€250k–€1M · growth stage
We work with a small number of partners who bring their own track record in capital raising or M&A, and direct access to owners, investors and family offices. Every mandate a partner brings in is executed on the full promerget.ai platform.